About the role The Senior Digital Marketing Executive will be responsible for developing and executing comprehensive digital marketing strategies.
This role involves content creation, managing e-commerce platforms, planning and executing digital advertising campaigns, and overseeing our social media presence to enhance brand awareness, engagement, and sales.
Responsibilities: E-Commerce Platform Management - Oversee and optimize the brands' e-commerce platforms including online shops, marketplaces and live-streaming channels to improve user experience, increase conversions, and ensure seamless product listings, pricing, and promotions Content Creation & Management -Develop engaging, relevant, and high-quality content for social media platforms.
Ensure content aligns with brands' identities and marketing goals Digital Advertising Planning & Execution - Plan, execute, and monitor paid advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram, and others.
Analyze performance metrics and optimize campaigns for ROISocial Media Management - Manage and grow the brands' social media profiles by creating content calendars, engaging with followers, and leveraging platform algorithms to increase reach and engagement SEO & SEM Strategies - Implement SEO best practices to improve organic search rankings and develop SEM strategies to boost visibility Analytics & Reporting - Track, analyze, and report on digital marketing performance using tools like Google Analytics, social media insights, etc.
Team Collaboration - Coordinate with cross-functional teams such as sales, design, and product development to ensure seamless project implementation Stay Updated - Keep abreast of the latest digital marketing trends, tools, and best practices to continuously improve our digital presence Requirements: Degree holder in Marketing, Advertising, Digital Media or other related Minimum 3-5 years' relevant working experience in digital marketing Proven experience managing e-commerce platforms (Shopify), online marketplaces (Zalora, Pinkoi, etc.), digital advertising campaigns and social media platforms Strong understanding of SEO, SEM, and analytics tools with the ability to analyze data and generate actionable insights Excellent written and verbal communication skills Creative mindset with the ability to develop innovative marketing ideas Strong project management and organizational skills Immediate availability or short notice is preferred More experience will be considered as Assistant Digital Marketing Manager We offer on-the-job training, attractive remuneration and excellent career prospects to the right candidates.
Interested and qualified parties please send full resume including current salary, expected salary and availability to The Group Human Resources Department via Jobs DB: "Apply now".
The information provided will be kept confidential and used for recruitment purposes only.
Applicants not contacted within three months may consider their applications unsuccessful.
