Location: Hong Kong SARWe are seeking a Senior Marketing Executive to promote the heritage brand, The Peninsula Boutique & Café. Reporting to the direct manager, you will support the execution of marketing and communications strategies, coordinate online and offline activities across channels, with the goal of enhancing the brand proposition. Below are the benefits, key responsibilities, and requirements: Benefits include: comprehensive family medical insurance (including dependents), 17 paid statutory holidays, 12 vacation days, and 3 paid carers leave. Key Accountabilities Plan and execute marketing and communication action plans under the supervision of the direct manager. Manage media and influencer relationships to secure quality coverage, optimize campaign effectiveness, and maximize brand exposure. Coordinate marketing and communication activities across designated platforms and channels to maximize brand awareness and revenue, including boutique openings, product launches, café menu launches, special events, and marketing initiatives. Monitor various owned and third-party marketing channels to ensure brand compliance and consistency. Manage brand activities such as photoshoots, copywriting, and translation for campaigns, maintaining high standards for marketing materials. Assist in developing activation calendars, aligning with regional teams and distributors, and maintaining market relationships while staying informed about regional market trends. Coordinate with internal and external stakeholders to execute marketing duties, including 360 promotion logistics, collateral production, partnerships, and market research. Handle daily tasks, reporting, administration, and ad hoc projects as assigned. Requirements Bachelor’s degree, preferably in Marketing, Languages, Journalism, or Communications. At least 5 years of marketing experience in marketing, PR, branding, and advertising, with strong marketing acumen. Experience in luxury retail, FMCG, hospitality industry, or agency is a plus. Ability to multitask in a fast-paced, deadline-driven environment. A committed team player capable of managing multiple tasks and meeting tight deadlines. Proficiency in both written and spoken English and Chinese. Candidates with less experience may be considered for an executive position. We look forward to receiving your application. Please click 'apply now' with your latest CV and salary expectations. Personal data collected will be used solely for recruitment purposes and may be retained for up to 2 years, as detailed in our Job Candidacy Privacy Notice on our website. CONTACT USScan or click (on mobile) the QR code to chat directly with our People and Culture team.
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