Select how often (in days) to receive an alert: Date: Apr 11, 2025 Location: Hong Kong Job Responsibilities: Develop and implement comprehensive digital marketing strategies to achieve business objectives and goals that drive brand awareness, pushing to consideration funnel and website traffic. Manage and optimize digital advertising campaigns, including content creation, media buying, social media, SEM, and SEO, ensuring alignment with overall business goals. Analyze performance metrics and provide regular reports on campaign effectiveness, using insights to optimize future strategies. Manage brand site business, including website development and e-commerce plans. Manage brand website efficiency, content development, UX/UI, and SEO related development projects. Drive Omni-channel development, including but not limited to conversational marketing to provide immersive experiences to connect customers offline and online and elevate total luxury brand experience. Formulate and implement e-commerce strategies and plans to drive e-commerce traffic and local business. Effectively manage key agencies to build strong partnerships and ensure service quality and initiatives. Evaluate campaign performance and effectiveness, providing insights from data analysis to achieve KPIs and drive brand growth. Job Requirements: University graduate in Digital, Marketing or related disciplines.5+ years’ relevant experience in digital marketing/campaign management/website management, preferably in luxury/prestige or related skincare industry. Digital savvy, with a well understanding of Omni-channel marketing & E-Commerce industry. Experienced in brand.com management with basic UX and website technical knowledge is preferred. Strong expertise in content planning and creation, with a proven track record of developing engaging content. Experienced in leading 360 degree campaign launch across digital platforms is preferred. Strong analytical skills and good knowledge of digital analytic tools. Self-motivated with strong planning and project management skills and a can-do attitude. Proficiency in Power Point and presentation tools and skills. Excellent command of both written and spoken English and Chinese. Job Segment: Channel Marketing, Marketing Manager, SEO, SEM, Advertising, Marketing
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