Marketing Manager, Regional Markets – Crypto/Blockchain (A026337 (ADLK-011572) Hong Kong Job Reference No.: A026337 (ADLK-011572)Job Summary: A steadily growing company in the crypto and blockchain industry is currently seeking a dynamic and experienced Marketing Manager, Regional Markets, to lead the marketing initiatives in overseas markets. You will be working closely with the local team to achieve business goals. Key Responsibilities: Develop and implement marketing and PR strategies for various international markets. Create annual marketing plans, manage budgets, and track performance to ensure a strong return on investment. Oversee brand messaging and consistency across all channels to enhance visibility. Manage social media campaigns, collaborate with Key Opinion Leaders (KOLs), and organize offline marketing activities. Analyse the effectiveness of marketing initiatives and provide insights for improvement. Collaborate with product, sales, and customer service teams to align marketing efforts with company goals. Job Requirements: Bachelor’s degree in Marketing, Business Administration, or a related field. At least 3 years of overseas marketing management, preferably in the crypto/blockchain, tech, or finance sectors. Strong understanding of digital marketing channels, social media platforms, and KOL engagement in overseas markets. Proficiency in English and Mandarin is a must. Interested parties please click apply now and email Zoey Chung (Zoey. Chung@connectedgroup.com) with your updated CV.
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