Head of Marketing & Promotions (China shopping mall) | Hong Kong based ($90 K)
Hong Kong, Hong Kong SAR, Hong Kong
HK$ 65,000.00 - 90,000.00 (Hong Kong Dollar)
King Deux Search & Consulting is a specialized executive search firm which offers bespoke talent solutions across financial services and commerce. We are committed to not only finding the right opportunity for our candidates but also leaving a legacy that lives on beyond the hiring process.
The company is a significant corporation headquartered in Hong Kong, actively involved in numerous retail projects and initiatives in both Hong Kong and China. They are currently in search of a highly skilled individual to serve as Team Head, responsible for leading the Marketing and Promotions Team and managing the marketing efforts for their prestigious shopping mall situated in China. As a Team Head, you will report directly to the Department Head and oversee a sizable team of 80 professionals (China + Hong Kong) in a fast-paced and dynamic working environment.
Responsibilities
Strong ability to develop branding strategies that are aligned with the corporate brand
Proficiency in developing comprehensive and integrated marketing and communications strategies and action plans
Exceptional planning skills to organize year-round events, festive celebrations, and promotional activities
Expertise in planning and executing social media strategies across various platforms, such as We Chat, Xiaohongshu, Tik Tok / Douyin and more
Demonstrated leadership and management abilities in implementing public relations strategies, including media relations, securing media coverage, community relations, and engaging with Key Opinion Leaders (KOLs)
Explore marketing opportunities and collaborate with business partners to coordinate joint promotions.
Take charge of developing thematic and tactical promotions to capture market attention, increase footfall, and effectively manage budgets.
Required to travel to China for business purposes every 1-2 months.
Qualifications
Possess a minimum of 10 years of marketing experience within prominent corporations.
Essential knowledge and prior exposure to the property and retail industry.
Previous experience in overseeing marketing initiatives aimed at Chinese tourists and executing promotional campaigns for shopping malls in China.
Candidates with a background in event agencies or production houses are encouraged to apply.
Excellent skills in team management and interpersonal communication.
Proficiency in English, Cantonese, and Mandarin languages.
Apply or Refer a Friend
Interested parties, please send relevant CV / Linked In profile to Scarlett Chan at s@kingdeux.com or apply directly. Please note that only shortlisted applicants will be contacted.
