Director / Avp – Digital Marketing (hk$80k - $100k)

Hong Kong, Hong Kong, Hong Kong Island
Last update 2024-05-27
Expires 2024-06-27
ID #2135397041
1,250,000 HK$
Director / Avp – Digital Marketing (hk$80k - $100k)
Hong Kong, Hong Kong, Hong Kong Island,
Modified April 29, 2024


Our client, a Life Insurance Company is looking for high-caliber person to fill the position. Job Duties Develop and implement digital marketing strategies for both HK and PRC market to attract new / existing customers through various digital and omni channels Plan and implement effective digital marketing campaigns and initiatives including Company website, SEO & SEM, e DM and social media to drive digital engagement Analyze customer data and evaluate the performance of digital marketing campaigns to identify trends and areas for improvement Create contents for various digital and social media platforms, including Facebook, Instagram, You Tube, Wechat, Xiaohongshu, website, Google Ads, and e DMCollaborate with designers and developers to improve the overall user experience Stay updated with digital trends and best practices Handle ad hoc projects Job Requirements Degree holders in Marketing, Business, Digital or related disciplines At least 8 years of digital marketing experience in Insurance / Banking industry In-depth knowledge of digital marketing channels, techniques and best practices Expert in Google Analytics, CRM, SEO/SEM, and social media channels (both HK and PRC)Excellent presentation and interpersonal skills Excellent written and verbal communications both in English and Chinese

Job details:

Job type: Full time
Contract type: Permanent
Salary type: Per annum
Occupation: Director / avp – digital marketing (hk$80k - $100k)
Min. Salary: 1000000

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