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Social Media Specialist

Hong Kong, Hong Kong
Last update 2024-06-12
Expires 2024-06-12
ID #2185551487
Free
Social Media Specialist
Hong Kong, Hong Kong,
Modified June 7, 2024

Description

Job Summary: The Social Media and Community Specialist is responsible for managing the company's social media presence, engaging with the online community, and driving social media strategy to support marketing and business objectives.

This role requires strong communication skills, creativity, and a deep understanding of social media platforms and best practices.

Key Responsibilities: Develop and execute a comprehensive social media strategy across multiple platforms (e.g., Facebook, Twitter, Instagram, Linked In, etc.) Create, curate, and publish engaging content (e.g., text posts, images, videos, live streams) that aligns with the company's brand and resonates with the target audience Analyze social media analytics and performance metrics to identify trends, insights, and opportunities for improvement Collaborate with the marketing team to integrate social media campaigns with other marketing initiatives Stay up-to-date with the latest social media trends, algorithms, and best practices Assist in the development and management of the company's online community Identify and engage with relevant influencers, industry leaders, and potential partners Required Skills and Experience: 2-3 years of experience in a social media or community management role Proficiency in using a variety of social media platforms, including Facebook, Twitter, Instagram, Linked In, etc.

Excellent written and verbal communication skills, with the ability to create compelling and on-brand content Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions Creativity and a keen eye for visual design, with the ability to create or curate visually appealing content Ability to work independently and as part of a team Passion for staying up-to-date with the latest social media trends and industry developments Proficiency in Cantonese, English and Mandarin is highly desirable, as the role may require communication with international audiences or stakeholders

Job details:

Job type: Full time
Contract type: Permanent
Salary type: Monthly
Occupation: Social media specialist

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